Why Marketing Exists

Posted on Sunday, November 14th 2010 by jcioban

EBSCO Industries is a pretty cool company that has some pretty cool divisions. Not pretty cool is their website.

Diversity in business is OK, just don’t present it this way…it makes the company look unfocused. And the seven values inspire a gag reflex.

This entry was posted in Creative Corner, Daily Special, Marketing, Sales and tagged bad marketing, EBSCO, marketing, positioning, web content. Bookmark the permalink.

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