Tag Archives: spam

Why Bank Marketing Makes Me Angry.

I was thumbing through my mail at home and noticed the invitation for the Chase Ink Business Card addressed to my daughter. Too bad my daughter hasn’t lived at home for almost 6 years. And the fact she is not … Continue reading

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If It Looks Like Spam, Smells Like Spam…

This morning I go an e-mail with the Subject Line “Time Sensitive Offer for the Wall Street Journal Online” from Sender “wsjo” and Sender e-mail “wsjo@branchedscho.com”. It joins the growing list of e-mail pieces that I receive from premium brands … Continue reading

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A Matter of Perspective: A Banana-licious Holiday Tale

A couple of years ago, I read a story about monkeys and bananas. In somewhat amusing fashion, the author described why bananas were such a perfect fruit, including the fact they came with their own handle to make them easy to eat. … Continue reading

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Inbox Woes

My Inbox continues to be under attack by various orgainzations, some legit and some purely spam. Eveyone thinks e-mail is the savior which is putting the medium every more at risk. Seth Godin does a wonderful job putting the issue … Continue reading

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Is The ‘Nuclear Winter’ Coming?

I have been getting more and more unsolicited e-mail from companies lately. With the recession comes a sense of urgency by companies to find less expensive ways to reach out. Many of them even seem to be using “reputable” e-mail … Continue reading

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Relevance Rules…Again (And Again….)

Bill Nussey from Silverpop (another company providing e-mail marketing services) quoted fellow e-mail executive from Epsilon in his blog earlier today. “Irrelevance is the new spam.” Back on the 7th of this month, I reiterated the relevance message which I … Continue reading

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