Tag Archives: information
How Consumer Access To Healthcare Information Is Creating A Marketing Opportunity
With the launch of County Health Rankings, an informational site created through a partnership between the Univ. of Wisconsin and The Robert Wood Johnson Foundation, you can now go online to see how your county is doing comparatively (versus other … Continue reading
The “Real-time, Online Communications Revolution”
I am a facile and reasonably consistent blogger and social media user. Which is why I found the panic resulting from Thursday’s Twitter outage to be somewhat amusing. At least a little part of me thought “These people need to get … Continue reading
Information Unleashed. Marketing Inverted. (Again)
I was doing research for a new project and got into the world of chemistry blogs. Yes, sites like totallysynthetic.com or In the Pipeline. It was rather fascinating, because of the openness, the interaction…the transparency. My graduate degree is in chemistry … Continue reading
Overhyping vs. Underhyping. You Choose.
Watching CNBC yesterday, it was interesting to watch a segment called “Most OverHyped Stories”. The three choices were: Chrysler Bankruptcy Swine Flu The Demise of Newspapers Eveyone agreed that Swine Flu was ridiculously overhyped. Of course, there is plenty of … Continue reading